When the mountains meet international fashion, the result is nothing short of irresistible. The Frankie Shop chose Cortina d’Ampezzo—more precisely, the historic Bar Dolomiti—to unveil its limited-edition Après-Ski Capsule Collection. And no, this was not a simple launch; it was a true lifestyle moment.
The collection draws inspiration from the 1970s and ’80s, reinterpreting classic mountainwear codes through a refined, contemporary lens. An elevated winter wardrobe designed for those who love the snow yet never give up a sense of chic nonchalance.
Taking center stage were also the Sentier boots, exclusively customized for The Frankie Shop and seamlessly integrated into the capsule’s looks. First photographed on the streets of Paris and later atop the peaks of the Tofane, they tell a style journey that effortlessly bridges city life and high altitude.
The event? Super chic, impeccably curated, and unmistakably international. With globally renowned guests and loyal brand clients in attendance, every detail was designed to be flawless. Organization, staff, atmosphere—everything was simply perfect.
And then there was the catering, because style also goes through taste. Caviar, oysters, frites, and champagne served strictly in coupe glasses, true to tradition. The real showstopper, however, came with dessert: a monumental glass champagne rack transformed into a dramatic display for an iconic tiramisù, decorated with the capsule’s name and The Frankie Shop logo, elegantly drawn in cocoa powder.
A moment to photograph, share, and remember.
Because when fashion hits the slopes… it always does so with style.
